Promotional Practices and Perspectives from Emerging Markets

★★★★★ 4.8 143 reviews

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Product details

Management number 201818535 Release Date 2025/10/08 List Price $82.23 Model Number 201818535
Category

Format: Hardback
Length: 262 pages
Publication date: 05 September 2022
Publisher: Taylor & Francis Ltd

This volume explores the dynamic nature of emerging markets, which constitute a major share of global GDP, with a focus on the opportunities for growth and the challenges for businesses in meeting the needs of a diverse set of consumers.

Weight: 666g
Dimension: 234 x 156 (mm)
ISBN-13: 9781032269146


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